How to Grow Your Business with Lead Generation

lead generation

The modern customer relationship Not too long ago the purchase of new flat screen when like this; you’d go a retailer like Best Buy and ask a salesperson what flat screen TVs they had. You’d select one, pay for it, and take it home watch your favorite shows. Today things are different. Now when a […]

Grow Your Business with Lead Generation

Lead Generation

Thanks for visiting our page. Growing your business the right way is important. This is a really good overview of lead generation. Although Salesforce is priced for large companies, you can’t beat the explanation. It’s spot on! For small to mid sized businesses there’s Hubspot, ActivveCampaign, Ontraport, or Infusionsoft. Need help with deciding which is […]

Segmentation & the Marketing Sales Funnel

lead segmentation

TOFU, MOFU, AND BOFU Understanding the different types of leads, and how a new lead becomes a qualified lead, is one thing. Generating actual leads you can nurture into new customers for your business is another. Lead segmentation is an important next step to converting leads into customers. Salespeople and marketers often talk about the […]