Community Bank
Atlanta Georgia
Portfolio Project Description:
Leveraging our extensive expertise in corporate finance and commercial banking, Touchmark Bank entrusted us with a crucial role during its De Novo phase. Embracing an outsourcing strategy to streamline its startup operations, the bank sought our guidance over a three-year period. We spearheaded initiatives in email marketing, branding, and event management to fortify Touchmark Bank’s market presence and strategic positioning.
Portfolio Focus:
Our focus revolved around key areas critical to Touchmark Bank’s success during its nascent stage. We specialized in:
Event Planning: Millionaire Mom event.
Email Marketing: Targeted to reach existing and potential female business owners.
Advertising: Developing and deploying advertising campaigns.
Marketing Consultation: Provided regular assessments of the competitive landscape and offering strategic insights to refine marketing efforts.
