Day: January 8, 2020

general or specialist marketing agency

Hiring a marketing agency for your business will come with multiple decisions that need to be addressed. Whether you want to hire an agency to outsource your marketing or help your existing in-house marketing, you will need to decide whether to opt for a generalist or specialist marketing agency to support you. Both types of …

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website optimization

Everyone has a website.  Not everyone knows how important it is that the site is optimized to attract traffic and generate sales. What is website optimization? Definition: Website optimization is all the technical and marketing techniques used to acquire traffic, engage visitors. The intention is to convert that traffic into prospects or buyers. Optimization uses …

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